Stop Driving So Bloody Fast!

The Papakura District Council in New Zealand has had a hard time getting 
motorists to slow down during the raining season. Their solution: 
 ”bloodvertising.” Three billboards featuring children’s faces have been 
posted and equipped with sensors that “bleed” when it rains, creating a very
 gruesome effect. Results? The Council says there have been no fatalities in 
the area since the billboards have gone up.

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